Setting Up Your Lot Using Wholesale Christmas Trees New Jersey Farms Grow

By Karen Jones


Every year entrepreneurs set up lots and offer trees to families getting ready to celebrate the holidays. Not all of them are successful however. Their plants might not look great, dry out too quickly, or cost too much. If you have decided to make some extra money this winter, setting up a successful lot using the best wholesale Christmas trees New Jersey farms grow can be a real money maker.

The holiday season seems to start earlier every year, and many entrepreneurs succumb to the temptation of opening their lots immediately after Thanksgiving. This may be too early. Plants do dry out, and when you wait about ten days to open, your plants will be fresher than your competitors. You'll save a little on labor costs as well.

You will probably have plenty of competition, so you have to do things to make your lot stand out. Having extended hours on weekday evenings and opening all day Saturday and Sunday is a convenience working families will appreciate. Decorating your fence with signs, lights, and garlands will give the lot a festive look. Making sure the lot is well lit gives customers a sense of security and the ability to see the plants clearly.

You should give some thought to how you display your plants. Row after row may not be as effective as grouping the various varieties together so customers can easily find the plants they prefer. There should be enough space between the individual plants for people to walk around them, measure, and get an idea of the one they want.

Your first year you will have to make an investment in supplies. You'll need a good little chainsaw to cut trunks. Loppers, saws, and pruning shears for small branches will be necessary. Smaller supplies like rope, tape, cord, twine, pens, and paper should be kept handy as well.

You can make your lot stand out by offering promotions, decorations, and special services. You might offer a number of free plants to local charities and community centers as giveaways for those who can't afford to buy their own tree. Services like installing a tree in a stand, free delivery to shut ins, free pick up after the holidays, and fireproofing are good will gestures people don't forget.

Once the holidays are over and your lot lease is up, it will be time to dismantle the remaining plants and return the lot to its former condition. If you want to lease the land next year, you need to make sure your leave it the way you found it. The rent should be paid in full and all workers paid before you shut the operation down.

Opening a lot for the holidays isn't cheap, but it can be a good way to earn some extra cash, if you think ahead. Smart marketing, a quality product, and special touches will make your business stand out. You can always improve on what you learned the first year.




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